Master the Art of Beauty & Wellness Business Name Naming
The beauty industry generated $511 billion globally in 2021, yet 80% of new beauty businesses fail within their first year. The difference? Often, it's the name. Beauty brands like Fenty Beauty disrupted a $445 billion industry not just with products, but with a name that immediately communicated inclusivity and founder credibility. Your beauty business name isn't just a label—it's your first product launch, marketing campaign, and brand promise rolled into one.
Million-Dollar Insights You'll Master
The $100 Million Name: Why Glossier Beats GlamourGlow Every Time
Instagram-Native Naming: The Rare Beauty Strategy
The Inclusivity Imperative: Lessons from Fenty's $2.8 Billion Success
The TikTok Test: Why 'E.l.f.' Exploded While 'Elizabeth Arden' Struggles
The Sephora Shelf Test: Visual Merchandising Psychology
Your Competitive Edge
The beauty industry rewards bold, authentic naming more than any other sector. Your name will appear on products, storefronts, social media, and potentially in Sephora or Ulta. It needs to work at a whisper (word-of-mouth recommendations) and at a shout (Times Square billboard). Study the winners: Glossier, Rare Beauty, Fenty, The Ordinary. They didn't play it safe—they created names that became movements.
Ready to Dominate Your Market?
Use our AI-powered generator above to create names that follow these billion-dollar strategies and give you the competitive edge.